Well, it is in some sense the basic job description of a physicist to try to conceive of methods that make accessible natural phenomena that where hitherto out of reach, and to do so by devicing[sic] experiments. It is here that phenomenology comes into play by trying to work out models that can actually be tested by available data.
2018, Tim Lappe, “Superfluid Helium: The Volovik Lessons”, in Walter Geiner, Ernst Bamberg, Marc Thilo Figge, Thomas Haberer, Volker Lindenstruth, Joachim Reinhardt, Klaus Schulten, Wolf Singer, Horst Stöcker, editors, Experimental Search for Quantum Gravity (FIAS Interdisciplinary Science), Springer International Publishing, page 15